Entrepreneurship Basics and Business Thinking
A course for high school and university students: eight sessions from a first idea to their own business project, which each participant pitches themselves. Practice, teamwork, real tools.
Duration8 sessions
Sessionsonce a week
OUR STUDENTS

OUR STUDENTS:
- high school juniors, seniors and recent graduates thinking about a business of their own;
- university students who want to understand business before they graduate;
- children of entrepreneurs who will one day work with the family business;
- teenagers curious about how money, product and teams actually work;
- parents looking for practice rather than theory for their child;
- anyone who wants to try the founder’s role in a safe environment.
COURSE ADVANTAGES
A project of their own, not lecture notes
- every participant carries their own business idea from session one to the final pitch;
- they finish with a project they can show to parents, school or a portfolio.
Language a teenager understands
- business, money and markets explained in plain words, without economic jargon;
- every topic is reinforced with practice the same day.
Practitioners, not lecturers
- sessions are led by working entrepreneurs and the school’s own specialists;
- participants see how decisions are actually made in business.
Skills that stay for life
- public speaking, teamwork, goal setting and building an argument;
- financial and digital literacy — the basics school does not teach.
Digital tools and AI
- Google Docs and Slides, preparing a pitch, AI as an assistant in shaping the idea;
- participants learn to use the tools rather than fear them.
A safe place to get things wrong
- a small group where it is fine to try, fail and ask again;
- feedback from the tutor at every stage.
A certificate and a first step into the school
- a certificate of completion from SC Business School London;
- a clear next step for those who want to carry on studying.
Course team



COURSE PROGRAMME
1. MODULEIntroduction to entrepreneurship and business thinking
- What business and entrepreneurship are, in simple terms
- A business idea versus a business project
- Time management for a beginner
- Digital tools: Google Docs, Slides, AI as an assistant
- How the course and the final project will work
- Practice: generating ideas for your own mini-business
2. MODULEThe idea, story and values of a business project
- Storytelling: how to tell your brand’s story
- Mission, vision, values — why they matter
- Goal setting with the SMART approach
- Practice: writing a short story about your project
3. MODULEProduct and visualisation
- What a product is and what a service is
- What customer value looks like
- Visualising ideas: a logo, a product and a service example
- Examples of successful brands
- Practice: sketching your product or service
4. MODULEMarket and competitor analysis
- Who my customer is
- The basics of market analysis
- Competitors: who they are and why that is normal
- SWOT analysis
- Practice: a SWOT of your own idea
5. MODULEMarketing and promotion
- What marketing is
- Social media as a business tool
- PR and reputation
- Presentation materials: a pitch, a post, a page
- Practice: writing a short marketing message
6. MODULETeam, roles and motivation
- Why business is a team sport
- The key roles in a startup team
- Motivation: not only money
- Responsibility and leadership
- Practice: assigning roles within the project team
7. MODULEThe basics of financial thinking
- Income and expenses — made simple
- Pricing a product
- Profit and loss
- What a business plan is
- Practice: a simple financial plan for the project
8. MODULEPitching a business idea
- How to present an idea
- The structure of a pitch
- Confidence and handling questions
- Reflection and feedback
- Finale: participants pitch their business projects
Course tariffs
Tarif
Self-learning
- Online learning format
- Flexible study schedule
- High-quality video course with practical homework assignments
- Educational materials and practical course templates
- Independent completion of homework assignments without feedback
- Training period of 8 sessions
- Start anytime
- *20% discount for early booking 2 months before the start
$700
Book a coursePopularTarif
Online
- Online learning format
- Fixed study schedule (120 minutes once a week)
- Mini group of 6 to 15 people
- Personal assistant/support
- Educational materials and practical course templates
- Homework assignments with feedback from the tutor
- Training period of 8 sessions
- Certificate of course completion
- A final pitch of your own business project
- The course starts every 2 months
- *20% discount for early booking 2 months before the start
$1,200
Book a courseTarif
Offline
- Offline learning format in London, UK
- Fixed study schedule (120 minutes once a week)
- Mini group of 6 to 15 people
- Personal assistant/support
- Educational materials and practical course templates
- Homework assignments with feedback from the tutor
- Training period of 8 sessions
- Certificate of course completion
- Visa and tourist assistance
- Start based on group enrollment
- *20% discount for early booking 2 months before the start
$5,000
Book a courseAwards

- Each student will receive a certificate of completion of the course
- You will be added to the alumni chat and community
- The top students will receive additional grants to continue their education
- Graduates of the course can receive additional consulting support from SC CONSULTING
Your certificate is recognised by employers and partners in the UK, the EU, the USA and other countries.
A CPD certificate strengthens your professional reputation and helps you stand out in the job market.
Video testimonials
WEBINAR ABOUT THE COURSE
Free webinar about the course, its value and content

What you get
- Information about the structure of the course.
- Answers from the speaker and a detailed understanding of the course content and its value to you in the future.
- Analysis of practical previous cases.
The webinar will be held online.
Duration and bonuses
- Webinar is held monthly by prior agreement.
- The duration is 60-90 minutes depending on the number of participants.
- All webinar participants will have the opportunity to book the course at a discounted rate if desired.
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