Franchising
How to create, sell and successfully manage a franchise.
WHO ARE OUR STUDENTS

Our STUDents are:
- motivated individuals who want to open their first business;
- team leaders of startup teams that need investments;
- operating entrepreneurs who want to scale their business by opening new representative offices or building a franchise chain;
- operating entrepreneurs who want to attract investments in their business projects;
- entrepreneurs who want to optimize and systematize the work of their business;
- entrepreneurs who plan to sell their business in the future.
Key Benefits of the Course
Quick results and individual approach
- Practical results are achieved in just 3 months instead of the traditional 2 years.
- Learning in small groups of up to 15 people, with a personalized approach for each participant.
Practicality and geographical flexibility
- Minimum theory and maximum analysis of practical cases and teamwork.
- The course is tailored for both beginners and experienced entrepreneurs.
- Study online from anywhere.
Proven success and completed projects
- Hundreds of graduates with video testimonials confirm the effectiveness of the course and its practical results.
- Every graduate completes the course with a ready-to-present professional project for potential partners, investors, banks, or buyers.
Financial support and certification
- The top students will receive additional grants to continue their education.
- All graduates receive certificates of successful course completion.
Unique content
- This course is not a rewritten version of existing programs, but a unique, modern development designed to help business owners quickly, simply, and dynamically integrate into today’s business environment — and be ready for growth, investment, scaling, or selling their business at any time.
Price and accessibility
- The course is three times less expensive than a standard MBA program, making these unique insights accessible to almost any motivated entrepreneur, both online and offline in London, fulfilling the dream of many.
Course Lecturer
Sergii Savytskyi is a practicing entrepreneur, with a PhD and an MA of MBA from the University of West London. He is the founder of several successful businesses and currently serves as the owner and CEO of SC CONSULTING in London, UK. He is a member of the London Business Club, Rotary Club, and YBC Club. These memberships have allowed him to network and collaborate with other entrepreneurs and business leaders, further expanding his knowledge and expertise in the field. Under his leadership, SC CONSULTING has completed over 100 projects in the UK, USA, EU, and CIS countries, with expertise in 20 different business areas. The turnover of transactions and projects over the past 5 years has exceeded $10,000,000.

Franchising and Scaling Course Programme
1. MODULEBusiness Overview, Storytelling, Modern Tools, and AI
- Business Overview: A high-level summary of a company's core activities, target market, value proposition, and key differentiators. This section outlines what the business does, who it serves, and what makes it unique in the market.
- Storytelling: In business, storytelling involves conveying a company’s mission, values, and impact through compelling narratives. Effective storytelling builds an emotional connection with the audience, making the brand more relatable and memorable.
- Modern Tools and AI: This encompasses the resources, platforms, and technologies that businesses use to streamline operations, enhance productivity, and drive success. These tools include project management software, marketing platforms, financial analysis systems, and AI-driven applications that optimize decision-making and automate processes.
2. MODULEConcept, intellectual property and partner interaction
- This module provides a comprehensive understanding of the key aspects of business management, including:
- Creating and managing websites and online resources.
- Obtaining necessary permits.
- Registering trademarks and patents.
- Working with partners, contractors, and suppliers.
- Additionally, the module covers:
- Formulating the company's mission and values.
- Setting SMART targets, which helps establish clear guidelines for achieving success.
3. MODULEEffective Marketing and PR strategies
- This module offers a comprehensive approach to marketing, covering all essential aspects from market and competitor analysis to building customer loyalty.
- Conducting market and competitor analysis to understand market dynamics and identify opportunities.
- Developing marketing and PR strategies for effective brand positioning and promotion.
- Creating and implementing a yearly marketing plan that includes targeted advertising, exhibitions, platforms, and presentation materials.
- Establishing a loyalty and referral bonus system to enhance customer retention and attract new clients through word-of-mouth.
- Optimizing the sales funnel to streamline the customer journey from initial contact to final purchase.
- The module provides the tools and techniques needed to create a robust marketing strategy and drive business growth.
4. MODULEOrganizational structure and effective management
- Module covers key aspects of building and optimizing organizational structure for achieving efficiency:
- Types of organizational structures and their selection.
- Allocation of responsibilities and zones of accountability.
- Formation of management levels and delegation of authority.
- Building effective teams and developing leadership.
- Managing organizational changes.
- Control systems and performance evaluation.
- Flexibility of the structure and its adaptation to changes.
- The module helps develop strategies for structuring the company to improve management and business growth.
5. MODULEEmployee motivation system for achieving maximum results
- This module covers the key elements for successful financial management:
- Business plan: Developing strategy and setting objectives.
- Financial model: Forecasting revenues, expenses, and profits.
- Monthly maintenance: Analyzing regular costs and budgeting.
- Start-up investments for potential partners: Assessing initial funding requirements.
- Terms for investors/creditors: Defining conditions for raising capital.
- This module provides all the essential tools for strategic planning and successful business financing.
6. MODULEProduct management and pricing
- The module includes:
- Service/product list: Overview and documentation of services and products.
- Initial purchase of goods: Supplier selection and procurement of goods.
- Initial purchase of equipment/services: Acquisition of equipment and services for the business.
- Repair/construction budget: Development and control of costs for repairs and construction.
- Assets and liabilities (Capitalization): Accounting for assets, liabilities, and capitalization of expenses.
7. MODULEFinancial strategy and development of optimal business plans
- This module covers the key elements for successful financial management:
- Business plan: Developing strategy and setting objectives.
- Financial model: Forecasting revenues, expenses, and profits.
- Monthly maintenance: Analyzing regular costs and budgeting.
- Start-up investments for potential partners: Assessing initial funding requirements.
- Terms for investors/creditors: Defining conditions for raising capital.
- This module provides all the essential tools for strategic planning and successful business financing.
8. MODULEEffective business development strategy and M&A
- This module covers key aspects of business scaling and mergers and acquisitions (M&A):
- Scaling a Business:
- Franchising: Examined as a strategy for rapid business expansion through the creation of a franchise network. Includes analysis of franchise terms and costs, as well as preparation of franchise documentation.
- Conditions and Costs: Evaluation of financial and legal conditions necessary for implementing scaling through franchising, and determination of entry fees and royalties.
- Corporate Rights Sale Options (M&A):
- Mergers and Acquisitions Strategies: Overview of various options for selling corporate rights, including full sales, partial ownership, or strategic partnerships. Analysis of valuation processes, negotiations, and integration.
- Business Development Ideas:
- Modern Strategies: Development and implementation of new ideas for business growth, including products, services, and markets. Includes methods for assessing the potential of ideas and their implementation.
- This module provides comprehensive knowledge and tools for effectively scaling a business through franchising and M&A, as well as for generating and implementing new development ideas.
9. MODULEBusiness process automation and CRM system utilization
- Business processes and documentation:
- Analysis and documentation: Creating documentation to enhance transparency and efficiency.
- Standardization: Developing templates and procedures to ensure document consistency.
- CRM and IP telephony implementation:
- CRM systems: Selecting and configuring CRM systems for managing customer interactions and integrating with other systems.
- IP telephony: Implementing IP technology to reduce communication costs and improve connectivity.
- Presentation materials:
- Tools: Using modern technologies for professional presentations.
- This module provides tools for improving business processes, automation, and the creation of presentation materials.
10. MODULEProject presentation development, conclusions and expert recommendations
- This module includes:
- Project Presentation:
- Content Creation: Preparing key messages and data about the project.
- Design and Formatting: Developing visual materials and slides for an effective presentation.
- Project Recommendations:
- Evaluation: Analyzing project results to formulate recommendations.
- Recommendations: Specific suggestions for improving the project.
- Conclusions:
- Summarizing: Outlining the main results and conclusions from the project.
11. MODULEFeedback and Reflection
- Your Feedback:
- Your process of providing evaluation, comments, or reviews regarding someone's work, behavior, or results. Feedback can be both positive and constructive, with the aim of improving or recognizing efforts.
- In educational and professional contexts, feedback helps enhance skills and achievements, allowing individuals to see their strengths and areas for improvement.
- Your Reflection:
- Your process of thinking deeply and analyzing one's actions, decisions, emotions, or events. Reflection helps in understanding what happened, why it happened, and how behavior can be changed or improved in the future.
- It involves self-assessment and critical thinking about one's experiences, contributing to personal and professional growth.
Course tariffs
- Online learning format
- Flexible study schedule
- High-quality video course with practical homework assignments
- Educational materials and a sample packing algorithm for your idea/business
- Independent completion of homework assignments without feedback
- Training period of 3 months
- Start anytime
- *20% discount for early booking 2 months before the start
- Online learning format
- Fixed study schedule (120 minutes once a week)
- Mini group of 6 to 15 people
- Personal assistant/support
- Educational materials and a sample packing algorithm for your idea/business
- Homework assignments with feedback from the consultant
- Training period of 3 months (10 sessions)
- Certificate of course completion
- Opportunity to present your project to a potential partner/investor
- The course starts every 2 months
- *20% discount for early booking 2 months before the start
- Offline learning format in London, UK
- Fixed study schedule (120 minutes once a week)
- Mini group of 6 to 15 people
- Personal assistant/support
- Educational materials and a sample packing algorithm for your idea/business
- Homework assignments with feedback from the consultant
- Training period of 3 months (10 sessions)
- Certificate of course completion
- Opportunity to present your project to a potential partner/investor
- Visa and tourist assistance
- Start based on group enrollment
- Author's book on business packaging as a gift
- *20% discount for early booking 2 months before the start
Awards

- Each student will receive a certificate of completion of the course
- You will be added to the alumni chat and community
- The top students will receive additional grants to continue their education
- Graduates of the course can receive additional consulting support from SC CONSULTING
Your certificate is recognised by employers and partners in the UK, the EU, the USA and other countries.
A CPD certificate strengthens your professional reputation and helps you stand out in the job market.
Reviews

«The financial and organizational structure of the company was worked out, and thanks to this we were able to restructure and improve the way in which the company works. We saved considerable time and money by contacting Serhiy and his team.»

«After completing the business school we received a structured and clear explanation of working with finances, and learned how to work with finances — realising that it is not as scary as it seems.»

«4 months after the start of cooperation, I received a fully packaged turnkey business without spending even an hour of my time. I discovered the concept of 'franchise' and understood how it works.»

«We took the business school in order to get a structured company and an understanding of how to properly structure and scale the company.»

«We took the business school in order to package our business for franchising. We realized that the franchise is not as difficult as it seems at first glance. We learned a lot during the packaging process and implemented it in my business.»
Video testimonials
WEBINAR ABOUT THE COURSE
Free webinar about the course, its value and content

What you get
- Information about the structure of the course.
- Answers from the speaker and a detailed understanding of the course content and its value to you in the future.
- Analysis of practical previous cases.
The webinar will be held online.
Duration and bonuses
- Webinar is held monthly by prior agreement.
- The duration is 60-90 minutes depending on the number of participants.
- All webinar participants will have the opportunity to book the course at a discounted rate if desired.
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